Why you SHOULD promote Yourself.
If you want to GROW in business, your’e gonna need to get our of your own way and not be afraid to put yourself out there! That’s not pride, it’s good business! Why would anyone choose you if you don’t first choose yourself?
Besides, if you are too afraid of what other people think of you to promote yourself and your brand, then someone else who does what you do will happily put themselves out there and snag your clients.
Here's why you should promote yourself as part of your company’s branding strategy:
Unleash Your Brand's Potential: Branding isn't just about your logo and colors; it's deeply about showcasing YOU. Your unique story and vision are what set you apart.
Connect Authentically: People connect with people, not products. By promoting yourself as part of your brand, you build trust and form genuine connections.
Showcase Your Expertise: Your knowledge and experiences are invaluable. Highlighting them helps establish your authority and leadership in your field.
Elevate Your Brand's Journey: Every step you take is part of your brand's narrative. Sharing your journey, growth, and aspirations inspires and resonates with your audience.
So, the next time you resist putting yourself out there for fear of what other’s might think about you, ask yourself, “Are they paying the bills I WON’T be able to pay if I don’t put myself out there in a way that consistently lands me my dream clients?” If that answer to that is “No.” Then, you have no more excuses left not to do it.
Go ahead, brag on what YOU can do for others and HOW you do it. THAT’S the kind of branding that makes you unlike anyone else in your industry and is precisely why people will choose to work with you over everyone else who does what you do - but they aren’t YOU.
Join us at Rachel Rowell Design Co. and let's create a branding experience that truly reflects your unique company path and potential. Reach out today for a FREE initial consultation.